Updated: Dec 29, 2022
What’s in a name?
I selected Sandbox Communications because I call it playing when I talk about coming up with a campaign, developing messaging, or creating social media. I like to play with words. Play with images and play with creative ways to present ideas. It’s my goal to help small and medium-sized businesses excel in ways that are fun, authentic, and involve less of the typical BS found in some communications.
We are in a new era of communications. There is so much noise drowning out quieter voices; however, there are ways to stand out – you just have to be more creative.
The other reason Sandbox has meaning to me is that sandboxes are where you test IT-related programs without affecting existing applications. The IT connection is part of my history. Both of my parents essentially retired as Chief Information Officers. I’ve been tangentially a part of the IT industry since the '70s with them.
When I develop communications techniques, I also determine the best way to employ technology to extend messages, more effectively reach a targeted audience – and find the most creative way to present ideas.
So for me, Sandbox is a way to play with communications in new ways to build audiences and generate more revenue for small businesses, associations and nonprofits.
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Sandbox Recommended Tools
Use these tools only for brainstorming; you’ll get generic ideas, but they can help spark something creative.
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